Manager – Product Promotional Training/Workshops

from 14 to 21 year(s) of Experience
₹ Not Disclosed by Recruiter

Job Description

Manager - Promotional Workshops
Teacher Trainer / Product Promotional Workshops


Ratna Sagar is seeking an experienced candidate for the role of product management and brand promotion.
This role will be responsible to promote our product to the target audience via workshops, training sessions, webinars etc. and lead on-site and virtual marketing and educational initiatives

Chief goal of this role would be to ensure our brands information and value proposition is always visible and etched in the minds of our target audience

Responsibilities include, but are not limited to

Product Management /Training

  1. Overall responsible for planning, organizing educational workshops, seminars, symposiums, webinars, & product presentations for academic community (teachers, students, school management etc.) within the assigned territory via live visits and on digital platforms.
  2. Representing company in any required event/s. Be the face and voice of the company and answer inquiries of the clients proactively.
  3. Attend required events and workshops.
  4. Product promotion brand /relationship building by interactions with clients, vendors suppliers etc.
  5. Develop and maintain training materials including guides, articles, and training videos across multiple products.
  6. Knowledge management of educational and informational materials to increase awareness about books and other products of the company.
  7. Determine and understand customer needs and provide support to meet customer needs for business generation
  8. how the software can be utilized to increase value and ROI to the customer business.
  9. Participate in development process to ensure product meets specifications.
  10. Tech savvy -Should be able to independently organise and manage digital events.

Supervisory Role

  1. To drive and oversee all product promotional workshops and related activities.
  2. Coaching and mentoring the team members in marketing department. Guide them in the execution of their duties (when required) for a smooth hassle free work throughout. Should have a knack to supervise a team skilfully.
  3. Help the team members in establishing their roles/duties and performance specifications
  4. Timely and periodically updating management about the departmental achievements, effectiveness of promotional workshops etc.
  5. Collaborative approach
  6. Assess teams skills, talents, performance and productivity and prepare written evaluations with suitable recommendations for improvement

Analytical Role

  1. Gather new market information/proactively carry out competition mapping.
  2. Market research on various industry product offering to strategize product enhancements for future bring best practices to meet existing requirements
  3. Responsible for evaluating our needs and current practices and creating and delivering a training development plan complete with materials, tutorials, instructions, and learning resources such as online modules and guides.
  4. Competition analysis for various subjects in both segments i.e. print and digital

Other duties

  1. Maintain a database of stakeholders (clients, teachers, school management, vendors etc.)
  2. Evaluate modes of training delivery, such as in-person or virtual to optimize training effectiveness, training costs, or environmental impacts.
  3. Bringing out best industrial practices
  4. Empanelment of freelancers, educationists as a resource person


  1. Education Post Grad from a relevant subject course from an institute of repute.
  2. Experience Must have had at least 15-20 years of proven experience in a similar role in the similar industry.
  3. Analytical Skills Should be able portray an ability to enable data-driven decisions and show a deep interest and comfort working with ROI and metric-driven models.
  4. IT Skills
  • He/She must also demonstrate proficiency in the use of relevant softwares (Ms Word, PowerPoint, and Ms Excel, etc.) Which are necessary for the creation of brand marketing materials.
  • Tech savvy -Should be able to independently organise and manage digital events.

  1. Communication Skills Must possess superior communication skills and should be confident in interacting with stakeholders from all grades.
  2. Interpersonal Skills The candidate for this position must demonstrate exceptional problem solving skills, have an entrepreneurial spirit and passion to the brand as his own, have exceptional organizational skills, be detail orientated, be a strategic and creative thinker with a keen eye for detail, display comfort working in cross functional settings both as a leader and a player, have an ability to think outside of the box and find creative and unorthodox program solutions that give the brand its edge.
  3. The candidate must be willing to travel PAN India extensively
  4. Must have own conveyance


Department: Marketing

Location: Base - Delhi

Reported by: Marketing Department (deputies)

Compensation: As per the industry standards and trends

Industry: K12

Product: Academic products Print and Digital

Job Type: Full time/regular

Selection process: Meeting at head office in Delhi


Meenakshi Sharma

Human Resource Department

Ratna Sagar Pvt Ltd

Tel +91-11-47038069


Salary: Not Disclosed by Recruiter

Industry:Education, Teaching, Training

Functional Area:Teaching, Education, Training, Counselling

Role Category:Teachers

Employment Type:Full Time, Permanent



PG:Any Postgraduate in Any Specialization


Company Profile

Ratna Sagar Private Limited

Ratna Sagar is one of the largest and most renowned publishing houses in India today. Ratna Sagar is named after a library of the Nalanda University, an ancient seat of learning which flourished over 2000 years ago. Founded in 1982, Ratna Sagar brings out books that represent exemplary standards of publishing. It has been our endeavour to prove ourselves worthy of our ancient namesake. Our mission statement reads, to bring out books for children that really constitute an ocean of gems. These books will employ the most modern and proven approaches towards the shaping of young minds.

Ratna Sagar was awarded the ISO 9001-2008 certification in 2010 and ISO 14001:2004 certification in 2013. Our rich tapestry of books has become synonymous with quality education. Our books are being used by the leading schools of the country.

To quote our quality policy statement, Each book embodies the highest level of teaching methodology, designing, presentation and pedagogical effectiveness. Perhaps the best illustration of this missionary zeal can be found in the books developed by Ratna Sagar for effective English Language Teaching and also in our flagship series Living Science. Our books are carefully and attractively designed by our experts to make learning an interesting, creative and fun-filled experience.

Ratna Sagar regularly hosts seminars and workshops in its ongoing programme for effective education. As part of this programme we organize workshops on English Teaching, Motivation, Creative Writing & the Art of Storytelling. Participants include school principals, teachers and educators.

In order to achieve our objective of excellence and innovation in education, Ratna Sagar jointly publishes educational books as well as medical books with other national and international publishers such as Scholastic, Blake Publishing, Byword and Dr NDTV. Ratna Sagar has also joined hands with Harper Collins to bring the world-famous Collins dictionaries to the Indian reader. Among the seventeen dictionaries marketed by Ratna Sagar are French, Spanish, German and Italian dictionaries for Indian schoolchildren.

For the past 25 years Ratna Sagar has been identified with high quality school-level books. The market response and the acceptance of our books by schools across India, thanks to the support and cooperation of teachers, has been excellent. This has encouraged us to think in terms of forward integration and diversifying into the publication of higher academic books. With the launch of its new imprint PRIMUS BOOKS, Ratna Sagar has now ventured into publishing academic reference works and textbooks for professors, lecturers, research scholars and graduate and postgraduate students. For more details please visit

You can also check our pages on Instagram and Facebook

Company Info
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Contact Company:Ratna Sagar Private Limited